/* ---------- Tokens ---------- */
:root {
  --color-bg: #fbf7f1;
  --color-bg-soft: #f4ede2;
  --color-ink: #14142b;
  --color-ink-soft: #2c2c44;
  --color-muted: #6b6b80;
  --color-line: #e7dfd1;
  --color-card: #ffffff;
  --color-accent: #d6446b;       /* coral pink */
  --color-accent-deep: #b3324f;
  --color-gold: #c89a4a;

  --font-display: 'Fraunces', 'Iowan Old Style', 'Georgia', serif;
  --font-body: 'Inter', -apple-system, BlinkMacSystemFont, system-ui, sans-serif;

  --radius: 10px;
  --radius-lg: 18px;
  --shadow-sm: 0 1px 2px rgba(20,20,43,.04);
  --shadow: 0 1px 2px rgba(20,20,43,.04), 0 12px 30px rgba(20,20,43,.06);
  --shadow-lg: 0 1px 2px rgba(20,20,43,.05), 0 30px 60px -20px rgba(20,20,43,.18);

  --maxw: 1120px;
  --space: clamp(1rem, 2vw, 1.5rem);
}

* { box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
  margin: 0;
  background: var(--color-bg);
  color: var(--color-ink);
  font-family: var(--font-body);
  font-size: 17px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

a { color: var(--color-ink); text-decoration: none; }
a:hover { color: var(--color-accent); }

img, svg { max-width: 100%; display: block; }

/* ---------- Layout ---------- */
.container {
  width: 100%;
  max-width: var(--maxw);
  margin: 0 auto;
  padding: 0 clamp(1.25rem, 4vw, 2.5rem);
}
.narrow { max-width: 760px; }
.center { text-align: center; }

/* ---------- Typography ---------- */
.display, .display-sm, .section-h {
  font-family: var(--font-display);
  font-weight: 600;
  letter-spacing: -0.02em;
  line-height: 1.05;
  color: var(--color-ink);
  margin: 0 0 1rem;
  font-variation-settings: "opsz" 96;
}
.display    { font-size: clamp(2.4rem, 5.6vw, 4.4rem); }
.display-sm { font-size: clamp(1.8rem, 3.6vw, 2.6rem); line-height: 1.1; }
.section-h  { font-size: clamp(1.6rem, 3vw, 2.2rem); line-height: 1.15; }

.lede {
  font-size: clamp(1.05rem, 1.4vw, 1.2rem);
  color: var(--color-ink-soft);
  max-width: 36ch;
  margin: 0 0 2rem;
}
.section-sub {
  font-size: 1.05rem;
  color: var(--color-ink-soft);
  margin: 0 auto 1.5rem;
  max-width: 60ch;
}

.eyebrow, .kicker {
  display: inline-block;
  font-size: 0.78rem;
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: 0.16em;
  color: var(--color-accent-deep);
  margin: 0 0 1rem;
}
.kicker { color: var(--color-gold); }

/* ---------- Header ---------- */
.site-header {
  position: sticky;
  top: 0;
  z-index: 10;
  background: rgba(251, 247, 241, 0.85);
  backdrop-filter: saturate(140%) blur(8px);
  border-bottom: 1px solid transparent;
  transition: border-color 0.2s ease;
}
.site-header.scrolled { border-bottom-color: var(--color-line); }
.header-row {
  display: flex;
  align-items: center;
  justify-content: space-between;
  height: 72px;
}
.brand {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 1.35rem;
  letter-spacing: -0.02em;
  color: var(--color-ink);
}
.brand-tld { color: var(--color-muted); font-weight: 500; }
.site-nav { display: flex; gap: clamp(1rem, 3vw, 2rem); }
.site-nav a {
  font-size: 0.95rem;
  color: var(--color-ink-soft);
  font-weight: 500;
}
.site-nav a:hover { color: var(--color-accent); }
@media (max-width: 640px) {
  .site-nav { display: none; }
}

/* ---------- Buttons ---------- */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  padding: 0.95rem 1.6rem;
  border-radius: 999px;
  font-weight: 600;
  font-size: 1rem;
  border: 1px solid transparent;
  cursor: pointer;
  transition: transform .15s ease, box-shadow .15s ease, background-color .15s ease, color .15s ease;
  white-space: nowrap;
}
.btn-primary {
  background: var(--color-ink);
  color: #fff;
}
.btn-primary:hover {
  background: var(--color-accent);
  color: #fff;
  transform: translateY(-1px);
  box-shadow: var(--shadow);
}
.btn-secondary {
  background: transparent;
  color: var(--color-ink);
  border-color: var(--color-ink);
}
.btn-secondary:hover {
  background: var(--color-ink);
  color: #fff;
  transform: translateY(-1px);
}
.btn-full { width: 100%; }

/* ---------- Hero ---------- */
.hero {
  position: relative;
  padding: clamp(4rem, 9vw, 7rem) 0 clamp(3rem, 6vw, 5rem);
  overflow: hidden;
}
.hero-bg {
  position: absolute;
  inset: 0;
  background:
    radial-gradient(ellipse at 18% 20%, rgba(214, 68, 107, 0.10), transparent 55%),
    radial-gradient(ellipse at 88% 30%, rgba(200, 154, 74, 0.12), transparent 55%),
    radial-gradient(ellipse at 50% 110%, rgba(214, 68, 107, 0.06), transparent 60%);
  pointer-events: none;
}
.hero-bg::after {
  content: "";
  position: absolute;
  inset: 0;
  background-image:
    radial-gradient(circle at 12% 28%, rgba(200,154,74,.5) 0 1.4px, transparent 2px),
    radial-gradient(circle at 78% 18%, rgba(214,68,107,.5) 0 1.4px, transparent 2px),
    radial-gradient(circle at 32% 78%, rgba(200,154,74,.45) 0 1.4px, transparent 2px),
    radial-gradient(circle at 86% 72%, rgba(214,68,107,.45) 0 1.4px, transparent 2px),
    radial-gradient(circle at 56% 38%, rgba(200,154,74,.4) 0 1px, transparent 2px);
  opacity: 0.9;
}
.hero-inner { position: relative; }
.cta-row {
  display: flex;
  gap: 0.75rem;
  flex-wrap: wrap;
  margin-bottom: 1.25rem;
}
.hero-microcopy {
  font-size: 0.9rem;
  color: var(--color-muted);
  margin: 0;
}

/* ---------- Problem ---------- */
.problem {
  padding: clamp(3rem, 6vw, 5rem) 0;
  text-align: center;
  border-top: 1px solid var(--color-line);
  border-bottom: 1px solid var(--color-line);
  background: var(--color-bg-soft);
}

/* ---------- Audience sections ---------- */
.audience { padding: clamp(4rem, 8vw, 6.5rem) 0; }
.audience-coach { background: var(--color-bg); }
.audience-maker { background: var(--color-bg-soft); }

.split {
  display: grid;
  grid-template-columns: 1fr;
  gap: clamp(2rem, 5vw, 4rem);
  align-items: start;
}
@media (min-width: 880px) {
  .split { grid-template-columns: 1.05fr 1fr; }
  .split.reversed .split-text { order: 2; }
  .split.reversed .split-form { order: 1; }
}

.value-list {
  list-style: none;
  padding: 0;
  margin: 1.5rem 0 0;
}
.value-list li {
  position: relative;
  padding: 0.85rem 0 0.85rem 2rem;
  border-top: 1px solid var(--color-line);
  color: var(--color-ink-soft);
}
.value-list li:last-child { border-bottom: 1px solid var(--color-line); }
.value-list li span {
  color: var(--color-ink);
  font-weight: 600;
}
.value-list li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 1.35rem;
  width: 10px;
  height: 10px;
  border-radius: 999px;
  background: var(--color-accent);
  box-shadow: 0 0 0 4px rgba(214, 68, 107, 0.12);
}

/* Founder card */
.founder-card {
  margin-top: 2rem;
  padding: 1.4rem 1.5rem;
  background: linear-gradient(180deg, rgba(200,154,74,0.08), rgba(200,154,74,0.02));
  border: 1px solid rgba(200, 154, 74, 0.35);
  border-radius: var(--radius-lg);
}
.founder-eyebrow {
  font-size: 0.75rem;
  font-weight: 700;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--color-gold);
  margin: 0 0 0.4rem;
}
.founder-title { font-size: 1.1rem; margin: 0 0 0.5rem; color: var(--color-ink); }
.founder-body { margin: 0; color: var(--color-ink-soft); font-size: 0.95rem; }

/* ---------- Form ---------- */
.split-form { position: relative; }
.waitlist-form {
  background: var(--color-card);
  border: 1px solid var(--color-line);
  border-radius: var(--radius-lg);
  padding: clamp(1.5rem, 3vw, 2.25rem);
  box-shadow: var(--shadow);
  position: sticky;
  top: 96px;
}
.form-title {
  font-family: var(--font-display);
  font-size: 1.45rem;
  font-weight: 600;
  margin: 0 0 0.35rem;
  letter-spacing: -0.01em;
}
.form-sub { color: var(--color-muted); margin: 0 0 1.25rem; font-size: 0.95rem; }

.waitlist-form label {
  display: block;
  font-size: 0.85rem;
  font-weight: 600;
  color: var(--color-ink-soft);
  margin-bottom: 0.95rem;
}
.waitlist-form label.checkbox {
  display: flex;
  gap: 0.6rem;
  align-items: flex-start;
  font-weight: 500;
  font-size: 0.92rem;
  color: var(--color-ink-soft);
  margin: 0.25rem 0 1.25rem;
  cursor: pointer;
}
.waitlist-form label.checkbox input { margin-top: 3px; }

.waitlist-form input[type="email"],
.waitlist-form input[type="text"],
.waitlist-form select {
  display: block;
  width: 100%;
  margin-top: 0.4rem;
  padding: 0.75rem 0.9rem;
  font-family: inherit;
  font-size: 1rem;
  font-weight: 400;
  color: var(--color-ink);
  background: #fff;
  border: 1px solid var(--color-line);
  border-radius: var(--radius);
  transition: border-color .15s ease, box-shadow .15s ease;
}
.waitlist-form input:focus,
.waitlist-form select:focus {
  outline: none;
  border-color: var(--color-accent);
  box-shadow: 0 0 0 3px rgba(214, 68, 107, 0.18);
}

.form-success, .form-error {
  margin: 1rem 0 0;
  padding: 0.75rem 0.9rem;
  border-radius: var(--radius);
  font-size: 0.95rem;
}
.form-success { background: #f0f7ee; color: #2f5d2a; border: 1px solid #cfe5c8; }
.form-error   { background: #fdecef; color: #7a1d33; border: 1px solid #f4c2cc; }

/* ---------- Catalog ---------- */
.catalog { padding: clamp(4rem, 7vw, 6rem) 0; background: var(--color-bg); }
.design-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 0.75rem;
  margin-top: 2.25rem;
}
@media (min-width: 640px) { .design-grid { grid-template-columns: repeat(3, 1fr); } }
@media (min-width: 880px) { .design-grid { grid-template-columns: repeat(6, 1fr); gap: 1rem; } }
.design-tile {
  aspect-ratio: 1 / 1;
  width: 100%;
  height: auto;
  display: block;
  object-fit: cover;
  background: #fff;
  border: 1px solid var(--color-line);
  border-radius: var(--radius);
  transition: transform .2s ease, box-shadow .2s ease;
}
.design-tile:hover {
  transform: translateY(-2px);
  box-shadow: var(--shadow);
}

/* ---------- About ---------- */
.about {
  padding: clamp(4rem, 7vw, 6rem) 0;
  background: var(--color-bg-soft);
  border-top: 1px solid var(--color-line);
}
.about a { color: var(--color-accent-deep); border-bottom: 1px solid currentColor; }

/* ---------- Footer ---------- */
.site-footer {
  border-top: 1px solid var(--color-line);
  padding: 2rem 0;
  background: var(--color-bg);
}
.footer-row {
  display: flex;
  flex-wrap: wrap;
  gap: 1rem;
  justify-content: space-between;
  color: var(--color-muted);
  font-size: 0.9rem;
}
.footer-row a { color: var(--color-muted); }
.footer-row a:hover { color: var(--color-accent); }

/* ---------- How it works ---------- */
.how {
  padding: clamp(4rem, 8vw, 6.5rem) 0;
  background: var(--color-bg);
  border-top: 1px solid var(--color-line);
}
.section-head { margin-bottom: clamp(2rem, 4vw, 3rem); }
.section-head .display-sm { margin: 0; }
.how-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: clamp(2.5rem, 5vw, 4rem);
}
@media (min-width: 880px) {
  .how-grid { grid-template-columns: 1fr 1fr; }
}
.how-col-title {
  font-family: var(--font-display);
  font-size: 1.2rem;
  font-weight: 600;
  color: var(--color-ink);
  margin: 0 0 1.5rem;
  padding-bottom: 0.85rem;
  border-bottom: 1px solid var(--color-line);
  letter-spacing: -0.01em;
}
.how-steps {
  list-style: none;
  padding: 0;
  margin: 0;
  counter-reset: step;
}
.how-steps li {
  position: relative;
  padding-left: 3.5rem;
  margin-bottom: 1.75rem;
}
.how-steps li:last-child { margin-bottom: 0; }
.step-num {
  position: absolute;
  left: 0;
  top: 0;
  display: flex;
  align-items: center;
  justify-content: center;
  width: 2.4rem;
  height: 2.4rem;
  border-radius: 999px;
  background: var(--color-ink);
  color: #fff;
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 1.05rem;
  font-variation-settings: "opsz" 12;
}
.step-title {
  font-family: var(--font-display);
  font-size: 1.1rem;
  font-weight: 600;
  margin: 0.35rem 0 0.4rem;
  letter-spacing: -0.01em;
  color: var(--color-ink);
}
.step-body {
  margin: 0;
  color: var(--color-ink-soft);
  font-size: 0.97rem;
  line-height: 1.55;
}

/* ---------- FAQ ---------- */
.faq {
  padding: clamp(4rem, 7vw, 6rem) 0;
  background: var(--color-bg-soft);
  border-top: 1px solid var(--color-line);
}
.faq-list {
  margin-top: clamp(1.5rem, 3vw, 2.5rem);
  border-top: 1px solid var(--color-line);
}
.faq-list details {
  border-bottom: 1px solid var(--color-line);
}
.faq-list summary {
  list-style: none;
  cursor: pointer;
  padding: 1.25rem 2.5rem 1.25rem 0;
  font-family: var(--font-display);
  font-size: 1.1rem;
  font-weight: 600;
  color: var(--color-ink);
  letter-spacing: -0.01em;
  position: relative;
  transition: color .15s ease;
}
.faq-list summary::-webkit-details-marker { display: none; }
.faq-list summary::after {
  content: "";
  position: absolute;
  right: 6px;
  top: 50%;
  width: 9px;
  height: 9px;
  border-right: 2px solid var(--color-muted);
  border-bottom: 2px solid var(--color-muted);
  transform: translateY(-70%) rotate(45deg);
  transition: transform .25s ease, border-color .15s ease;
}
.faq-list details[open] summary::after {
  transform: translateY(-30%) rotate(-135deg);
  border-color: var(--color-accent-deep);
}
.faq-list summary:hover { color: var(--color-accent); }
.faq-list details[open] summary { color: var(--color-accent-deep); }
.faq-list details > p {
  margin: 0;
  padding: 0 0 1.5rem;
  color: var(--color-ink-soft);
  font-size: 1rem;
  line-height: 1.65;
  max-width: 64ch;
}

/* ---------- Motion preferences ---------- */
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .btn { transition: none; }
}